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Jesse Larios
Producer | Filmmaker | Comedic Writer | Creative Brand Strategist
Projects
WNBA Chicago Sky Marketing & Sponsorship
Generated nearly a dozen strategic partnership decks aimed at potential sponsors, with each deck containing individualized proposals, including benefits to sponsoring organization. These decks played a significant role in bringing in $350K in revenue
Comedic Social Media Content About Being Bi-Cultural
Created comedic social media content about being bi-cultural, garnering over 4.4 million views, 40 thousand shares, and three thousand comments on social media.
Showcasing I could help companies simplify the complexities of marketing to Hispanic audiences.
Showcasing I could help companies simplify the complexities of marketing to Hispanic audiences.
Fashion Social Media Campaign Ad
Created a strategy for the client's social media campaign ad that displays the brand's values to its customers while showcasing the pieces of clothing the brand was currently offering at the time of the ad. Shot, directed, produced, and edited the commercial ads.
Video Editing - Film Scene
Video Edited a film scene using Adobe Premiere Pro for a graduate course at Columbia College Chicago.
McDonald's All-American Game: Marketing Project
Created a marketing plan for the McDonald's All-American Games to make the games profitable for the McDonald's Corporation by developing strategies to increase ticket sales and a plan to get sponsors. Presented to a group of McDonald's Marketing and Communications Managers and reps from McDonald's agencies - DDB, Golin, KemperLesnik, Narrative Group, and Content Collective, at McDonald's Headquarters.
Rolling Stones Pre-Concert Fan Experience: Arena Partners Project
Created an event design for a "the Rolling Stones Pre-Concert Fan Experience" at Soldier field and a business plan to acquire sponsors to fund the event. The event design plan was presented to the President of Arena Partners, John Murray.
"Find Your Fit" Program at DePaul University
Implemented the "Find Your Fit" program at DePaul University, based on a global health initiative managed by the American College of Sports Medicine (ACSM) called Exercise is Medicine® (EIM).
Barilla Pasta World Championship 2019 US Qualifying Event: United Entertainment Group/Edelman
Worked with UEG, Edelman, and Pebble Beach/Barilla experiential to create an event design plan for Barilla Pasta World Championship 2019 US Qualifying Event. The project was presented to UEG and Edelman staff and managers at Edelman Chicago Headquarters.
Chicago Bulls Case Study - Digital Media Campaign
Created a digital media campaign case study of the Chicago Bulls and developed new strategies for a new campaign.
"Be Less Petty" Podcast: Marketing Plan
Created a marketing plan to help promote Comedian Kelly Howard's Be Less Petty Podcast.
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